What are the very small files called that websites store on a user's computer to keep track of actions and information?

The term for the very small files that websites store on a user's computer to keep track of actions and information is "tracking cookies." Cookies are utilized by websites to remember user preferences, store session details, and provide a more personalized user experience by tracking interaction patterns. They play a vital role in web browsing, enabling features like remembering login credentials or items in a shopping cart.

Tracking cookies specifically refer to cookies designed to collect data on user behavior, such as which pages are visited and how long a user stays on a site. This information helps website owners analyze engagement and tailor content to better meet user needs. The function of tracking cookies is essential for both personalization and targeted advertising, making them a common element in online activity.